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Six Basic Types of African Countries

A strategist's classification of the 54 African countries into six clusters, because "Africa’s markets are too diverse for one business model to be successful everywhere."

/ June 2017

African Innovators Should Look East, Not West, For Business Model Inspiration

Many enterprises in China, India, & other Eastern markets have developed successful yet unique business models. Read why innovators in Africa should be paying attention.

/ June 2017

Mobile Unleashes Africa’s Small Business

Facebook's Head of Africa discusses why the rise of the mobile internet matters for small and emerging businesses in Africa.

/ June 2017

How Nigeria’s Iroko Increasingly Embraces African Customers

An overview of how 'Africa's Netflix,' Iroko has evolved over time from its initial focus on Western audiences to its current embrace of Africans.

/ June 2017
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