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To scale in African markets today, startups need to run hybrid strategies

Despite all the attention Africa's digital revolution receives, the reality is that this digitization is driven in large part by the analog world of atoms and bits. Entrepreneurs should embrace this.

September 2022
disrupt nothing africa

African startups disrupt nothing

They might wear the disguise of "disruption," but often there simply isn't anything to "disrupt."

September 2022

Offline agent networks are driving Africa’s digital development

Agent networks across Africa are increasingly being used beyond mobile money as a last-mile channel for various traditionally digital businesses.

August 2021
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How Africa’s super app landscape is evolving

Super apps are trending across the African continent; here's a primer on who, what, where, and why.

July 2021
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Blitzscaling in African markets: Opera’s OPay optimizes its operations

After some setbacks in sub-Saharan Africa, the Sino-owned super app changes its strategy.

July 2020
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The hierarchy of venture opportunities in emerging markets

Extending Abraham Maslow's theory of human motivation to ecosystems & markets provides unique insights for entrepreneurs & investors across Africa & elsewhere.

May 2020